The global prominence of Philips in Lighting, Medical and Home and Portable Entertainment systems, Domestic and Personal Care appliances, is reflected by significant commercial operations in the UK. In addition to the Commercial Centre in Guildford, several other centres of excellence exist in the UK where specialist knowledge and expertise are concentrated. Such operations are based at Guildford, Colchester, Hamilton, Redhill and Reigate. Because it is such a vital part of the way we live today, Philips believes that enabling technologies should be designed around people and that the route to innovation should be about simplicity, not complexity. They believe that technology - however advanced it may be - should be unobtrusive, easy to experience and as simple to use as the box it comes in.